Trump Media Reportedly Pitches Traders a $100,000 Feed of President’s Posts
The Financial Times reports that Trump Media & Technology Group is offering financial-trading firms a fast track to Donald Trump’s Truth Social posts for a hefty price. Specifically, they’re asking about $100,000 a month for the fastest possible feed, delivered in milliseconds.
According to sources familiar with the discussions, the pitch offers hedge funds and algorithmic traders a machine-readable stream of Trump’s posts. The allure? Trump’s tweets have historically moved markets significantly within minutes, whether announcing tariffs or expressing opinions on listed companies.
Trump Media unveiled this service, called Truth API, on July 16th, and The Financial Times revealed the pricing details the following day. Set to launch on August 1st, the company claims to already have signed customers.
"Markets already move on Truth Social posts," said interim CEO Kevin McGurn, framing the feed as a "direct, licensed, real-time" solution for traders who were already obtaining such data independently.
The service targets hedge funds, proprietary trading desks, and quantitative investors. What makes this unique is the source: a sitting US president’s personal account. The feed includes posts from Truth Social’s most influential accounts, including Trump’s, presented in a structured format compatible with trading algorithms.
Access is tiered, with the top tier paying roughly $100,000 for the lowest latency. In a fast-paced market where firms locate servers next to exchanges to gain microsecond advantages, this service offers speed over content.
For Trump Media, it’s an opportunity for recurring revenue from an existing asset. The company reported a significant net loss of around $405 million in Q1, and DJT shares have fallen sharply since their post-merger highs. They’ve been exploring other business ventures, including a proposed $6 billion fusion energy merger and crypto treasury strategies.
Ethics concerns have already been raised, with lawyers like Dan Greenberg of the Cato Institute warning about potential conflicts of interest.