Apple Settles Consumer Siri Lawsuit for $250M
Apple has agreed to pay $250 million to settle a US federal class action over the marketing of its Apple Intelligence-powered Siri features on the iPhone 16 and 15 Pro. The settlement, reached late last year, covers consumers who purchased these devices between June 10, 2024, and March 29, 2025, offering $25 to $95 per eligible device.
The lawsuit, Landsheft v. Apple, was filed by plaintiff Peter Landsheft in the US District Court for the Northern District of California in 2024, alleging false advertising and unfair competition under California consumer-protection law. The plaintiffs claimed that Apple's marketing campaign for Siri capabilities on the iPhone 16 "did not exist at the time, do not exist now, and will not exist for two or more years."
However, it's important to note that this settlement does not dismiss a parallel securities-fraud action brought by shareholders, which remains live. This separate case alleges that Apple's Siri marketing made false statements that artificially inflated the company's share price before acknowledging the delay in March 2025.
Here’s a breakdown:
- Settled Action: Consumer class action (Landsheft v. Apple) related to Siri marketing.
- Eligible Devices: iPhone 16 and 15 Pro purchased between June 10, 2024, and March 29, 2025.
- Settlement Amount: $25-$95 per device.
- Unaffected Case: Securities-fraud action brought by shareholders, still pending.